Graphic Artist
Hello,
I'm Phuong Vu
I make emotive digital brands & products that enrich people’s everyday life. My goal for the next 3 years is to become a powerhouse visual designer & multi-disciplinary artist.
A little about me
Born and raised in Hanoi, I had been freelancing as digital marketing specialist, content creator and fashion stylist for 3 years after graduating from RMIT. Still I couldn't shake off my childhood dream of one day becoming an artist who might shape the world with the strokes of his brush.
The heart wants what it wants. I packed my bag, moved to Warsaw and enrolled in PJATK to pursue a degree in Graphic Art. Nowadays, I am proud to call myself a multi-disciplinary designer with +3 year experience in multiple aspects of visual design such as branding design, illustration, motion graphic & many more.
Being able to find true joy in my crafts & to create emotive products that resonate with people makes this whole experience so much worthwhile. I just can't wait for us to work together and create magic!
Phuong Vu
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Branding Design
The brands I create are so much more than merely beautiful aesthetics; every design is cultivated to showcase these brands' uniqueness with intentional strategy to resonate with ideal customers, foster long-lasting loyalty and increase sales and conversions.
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Marketing Design
I start every project by getting to know the audience - what they care about, how they think, and what drives them to act. Tapping into those insights helps me create designs that don’t just look good, but actually connect. Whether it’s a bold campaign visual or a refined layout for a digital ad, my process blends creative instinct with clear marketing goals.
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Creative Packaging
When it comes to creative packaging design, I pay close attention to not only unique & impactful visual but also the end users' unboxing experience.
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Digital Product
There's nothing more fulfilling than seeing an idea come to life and knowing that it will make a difference, whether it's a landing page that captures the heart & soul of a brand or an application that offers exceptional user experience.
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Illustration
I love experimenting with various techniques and styles to bring my visions to life. From traditional pencil and ink to digital painting, each medium offers a special way to express my creativity.